Look at the section titled analysing music videos in your "Unit guide" (pg4), using the guide to Andrew Goodwin complete and upload an anlysis of a music video from the same genre as your choosen song. (If you want me to check through this before you post it, e-mail it to me)
By this point you should also have uploaded the lyrics to your song to the blog.
In addition ensure you have put the links to your surveys on the blog and at least began to analyse your results. This along with a description of your target audience should also be uploaded to your blog.